Midway Business Podcast
Inspired by the turning point of the Battle of Midway in World War II, this podcast is on a mission to help small and midsize businesses win their own battles—against a shifting marketplace, an uncertain world, and the everyday hurdles of running and growing a business.
Hosted by Butch Zemar, CEO of Elite Benefits of America, who dives into candid conversations with real business leaders about what truly drives success. Each Midway Business Podcast episode delivers tactical insights, practical strategies, and fresh perspectives to help you adapt, manage changes, and keep your business moving forward. . . stronger and smarter.
Inspired by the turning point of the Battle of Midway in World War II, this podcast is on a mission to help small and midsize businesses win their own battles—against a shifting marketplace, an uncertain world, and the everyday hurdles of running and growing a business.
Hosted by Butch Zemar, CEO of Elite Benefits of America, who dives into candid conversations with real business leaders about what truly drives success. Each Midway Business Podcast episode delivers tactical insights, practical strategies, and fresh perspectives to help you adapt, manage changes, and keep your business moving forward. . . stronger and smarter.
Episodes
4 days ago
4 days ago
This episode of the Midway Business Podcast features Josh Lifrak, author of Win Today: Six Steps to Mental Resilience, Peak Performance, and a Thriving Life, sharing front line insights from working with elite athletes and business leaders. He also takes listeners inside the mindset shifts that helped transform the Chicago Cubs during their championship run. The conversation digs into leadership, culture, mindset, and why so many companies lose momentum once pressure starts showing up.
For leaders trying to navigate uncertainty, remote work, anxiety, and teams running on fumes, this episode delivers a reality check. It exposes why some companies build cultures that thrive under pressure while others keep running in circles through endless meetings, chasing clarity, and trying to make sense of metrics that somehow change every week. The leaders who create connection, simplicity, and accountability before things break are the ones staying ahead while everyone else keeps scheduling another “quick meeting” to figure out what happened.
To contact Josh Lifrak reach out to him on LinkedIn. For more information about Midway Business Podcast, please contact us at 708-593-5331, butch@elitebenefits.net.
6 days ago
6 days ago
This episode takes a hard look at why so many companies treat one of their largest expenses alongside payroll and taxes like an afterthought until renewal season shows up with another painful surprise. It challenges the idea that healthcare costs are “just the market” and why leadership and strategy matter more than most executives want to admit.
The conversation also explores why smart companies are rethinking traditional insurance models, challenging rising pharmacy costs, and refusing to accept renewal increases like bad weather reports. For leaders trying to grow revenue while healthcare expenses quietly eat away at margins, this episode opens up a conversation most boardrooms avoid until the panic emails start flying across the company.
For more information about Midway Business Podcast, please contact us at 708-593-5331, butch@elitebenefits.net.
Tuesday May 12, 2026
Why Great Strategy Still Fails in Execution
Tuesday May 12, 2026
Tuesday May 12, 2026
Most leaders think growth comes from better strategy, but this episode with Zack Zebrowski from Microsoft shows where things actually start breaking down. When roles blur, communication slips, and teams get stretched too thin, even strong ideas lose momentum. The conversation pulls back the curtain on how execution really works when deadlines are tight, priorities shift fast, and decisions are not nearly as polished as they look in leadership meetings.
It also dives into a tension most companies are dealing with right now. Everyone wants more output, faster launches, and bigger results, but fewer leaders want to talk about the strain sitting underneath it all. The companies creating clarity, building trust, and keeping teams moving without burning people out are the ones staying ahead while everyone else keeps holding another “quick alignment meeting” that somehow eats up the entire afternoon.
To contact Zack Zebrowski with Microsoft: 708-528-9197 or https://www.linkedin.com/in/zackzebrowski/
Tuesday May 05, 2026
Better Leadership Inside Creates Better Service Outside
Tuesday May 05, 2026
Tuesday May 05, 2026
Every leader says they trust their team until something goes sideways and suddenly everyone is back in the weeds. In this episode, John Eby from Toledo Integrated Systems joins the conversation to dig into the gap between what leaders say and how they actually operate when pressure shows up. The discussion challenges the idea that control creates results and instead explores why trust, honest conversations, and giving teams ownership is what keeps companies moving when things get difficult.
At the same time, the episode calls out the reality most leaders are quietly dealing with right now. The workforce has changed, expectations have shifted, and the old leadership playbook is getting exposed fast. Companies that balance accountability with flexibility and keep Customer Experience human continue to pull ahead while others sit through another meeting wondering why employees disengage and customers slowly disappear.
To contact John Eby with Toledo Integrated Systems: 419-867-4170 x274 or jeby@ttoledo.com, www.ttoledo.com
Tuesday Apr 28, 2026
You Are Not Stuck, Your Patterns Are
Tuesday Apr 28, 2026
Tuesday Apr 28, 2026
Every company says they want better performance, but most are just running cleaner versions of the same habits that got them stuck in the first place. Good habits can build momentum, but they can also box you in when the business outgrows them. Bad habits are easier to spot, but just as easy to ignore when they have been part of the routine for years. Either way, once something feels normal, it becomes invisible, and that is where most leaders lose control without realizing it.
This episode cuts into that blind spot. It shows how the same pattern that drives discipline and consistency can also limit growth if it goes unchallenged. The real tension is not knowing what is right or wrong. It is recognizing that both good and bad habits will run your business on autopilot if you let them. The leaders who win are the ones willing to question what feels normal before it starts costing them.
For more information about Midway Business Podcast, please contact us at 708-535-3006, butch@elitebenefits.net
Tuesday Apr 07, 2026
The Hidden Breakdown Behind Rising Benefits Costs
Tuesday Apr 07, 2026
Tuesday Apr 07, 2026
Most companies think their employee benefits problems start when the costs show up. They don’t. They start months earlier when NOBODY owns the process, decisions get pushed off, and everyone assumes they will deal with it later. Then suddenly it is crunch time, options shrink, and leadership is forced to approve decisions they don’t fully understand. If that sounds familiar, it should.
This episode calls out what’s quietly failing and why SMART companies keep running the same expensive play every year. Working harder at renewal time is not the fix. It challenges how delegation actually works inside leadership teams, exposes how pressure destroys decision quality, and forces a question most executives avoid: Is your process built to produce outcomes or just to get through another year?
For more information about Midway Business Podcast, please contact us at 708-535-3006, butch@elitebenefits.net.
Tuesday Apr 07, 2026
Why Hard Working Teams Still Fall Behind
Tuesday Apr 07, 2026
Tuesday Apr 07, 2026
Most companies are not struggling because of the market, they are struggling because they confuse effort with progress. This conversation challenges how businesses drift into chaos as they grow, where teams stay busy, decisions get fragmented, and leaders unknowingly create the very bottlenecks they are trying to solve.
It also forces a harder look at how ownership, accountability, and strategy actually show up inside an organization. When the wrong people are driving decisions and the right ones stay on the sidelines, the outcome is predictable. The real question is whether your business is built on a system that produces results, or just a collection of activity that looks productive on the surface.
For more information about Midway Business Podcast, please contact us at 708-535-3006, butch@elitebenefits.net.
Wednesday Apr 01, 2026
More Meetings, More Messages, Same Problems
Wednesday Apr 01, 2026
Wednesday Apr 01, 2026
Most companies think they have communication problems, but what they really have is a system problem wearing a communication costume. This conversation digs into how information gets buried under meetings, messages, and assumptions while teams stay busy trying to fix things that should not have been broken in the first place. It challenges how organizations rely on memory, noise, and good intentions instead of building a structure that actually keeps people aligned and moving.
It also takes a closer look at how roles, ownership, and accountability quietly determine whether communication works or fails. When everyone is talking but no one truly owns anything, the outcome is inevitable. Missed details, duplicated work, and frustration that somehow turns into more meetings. The real question is whether your organization is designed to communicate clearly, or just hoping it all lands in the right place at the right time.
For more information about Midway Business Podcast, please contact us at 708-535-3006, butch@elitebenefits.net.
Tuesday Mar 17, 2026
Refueling Productivity to Start Moving the Needle Again
Tuesday Mar 17, 2026
Tuesday Mar 17, 2026
Many professionals spend entire days working hard only to discover the revenue needle has barely moved. This episode takes a closer look at the difference between real productivity and the kind of activity that simply makes the calendar look impressive while progress quietly waits for permission to begin.
From sales stagnation to rebuilding momentum through relationships, discipline, and consistent outreach, the episode explores why many organizations stay busy while growth remains inconsistent and irritating. For leaders responsible for results, it offers a grounded perspective on why certain activities create traction while the wrong ones can keep a company looking productive without actually moving the needle.
For more information about Midway Business Podcast, please contact us at 708-535-3006, butch@elitebenefits.net.
Tuesday Mar 10, 2026
Revenue Is Growing. So Why Does the Business Still Feel Stuck?
Tuesday Mar 10, 2026
Tuesday Mar 10, 2026
Running and trying to grow a company can feel like success from the outside, but on the inside, chaos controls the day. In this episode of the Midway Business Podcast, Forrest Derr with Derr Consulting shares insights from nearly three decades working alongside founders who built strong companies but eventually discovered the business cannot move faster than the owner and that taking a vacation isn’t in the cards. The conversation explores why many organizations stall even when revenue looks good and why their systems, daily clarity, and the right people often matter more than chasing the next big idea.
For C-Suite leaders, the discussion pulls back behind the scenes of common problems founders face. Vision is rarely their problem where execution needs important attention. This episode examines the hidden pressures that leaders face and how their attention is demanded on every decision. If your calendar looks like an air traffic control tower and every decision seems to land on your desk, this podcast may hit closer to home than expected. Grab your favorite way to take notes, sit back, and listen in.
For more information about Midway Business Podcast, please contact us at 708-535-3006, butch@elitebenefits.net.
To contact Forrest Derr with Derr Consulting: 251-210-2411 or fkderr@derrconsulting.com, derrconsulting.com

About the Host: Butch Zemar
Butch Zemar is the go-to expert for helping small and midsize businesses make sense of health insurance—and save money doing it. With over 15 years of experience, he’s known for being strategic, innovative, and genuinely committed to helping businesses get the best bang for their benefits buck.
Butch wears many hats: podcast host who’s passionate about paying it forward to business owners, industry expert, writer, and speaker who keeps things real and practical. He’s earned awards and recognition but prefers to let his work speak for itself.
For more information, please visit elitebenefits.net or call: 888-535-3006.









