Midway Business Podcast
Inspired by the turning point of the Battle of Midway in World War II, this podcast is on a mission to help small and midsize businesses win their own battles—against a shifting marketplace, an uncertain world, and the everyday hurdles of running and growing a business. Hosted by Butch Zemar, CEO of Elite Benefits of America, each episode features candid conversations, tactical insights, and practical strategies from real business leaders. From adapting to change to tackling rising costs (including the ever-confusing world of health insurance), this podcast equips you to stay competitive, thrive, and maybe even enjoy the journey. For more about Butch Zemar and Elite Benefits of America, visit EliteBenefits.net.
Inspired by the turning point of the Battle of Midway in World War II, this podcast is on a mission to help small and midsize businesses win their own battles—against a shifting marketplace, an uncertain world, and the everyday hurdles of running and growing a business. Hosted by Butch Zemar, CEO of Elite Benefits of America, each episode features candid conversations, tactical insights, and practical strategies from real business leaders. From adapting to change to tackling rising costs (including the ever-confusing world of health insurance), this podcast equips you to stay competitive, thrive, and maybe even enjoy the journey. For more about Butch Zemar and Elite Benefits of America, visit EliteBenefits.net.
Episodes
Thursday Feb 29, 2024
Uncovering Healthcare Rip-offs: Saving Money and Seeking Transparency
Thursday Feb 29, 2024
Thursday Feb 29, 2024
Key Points:
Affordable Healthcare: Many seek cheaper healthcare options but overlook opportunities to save money.
Generic Drugs: Despite their potential affordability, generic drugs aren't always priced as such.
Provider Discounts: Providers may resist offering PPO discounts for cash payments, impacting affordability.
Financial Accountability: Healthcare isn't an unlimited credit card, urging for financial responsibility.
Big Pharma Profits: Wendall Potter exposes how big health insurance companies profit massively, often through government programs.
Lack of Transparency: Pricing estimates and ranges in healthcare leave consumers in the dark.
PBMs' Role: Pharmacy Benefit Managers (PBMs) are major profit drivers for insurance companies.
Cost Control: Controlling healthcare costs is crucial for sustainable healthcare systems.
Healthcare AtoZ: Insights into revenue value to physicians offer transparency into healthcare finances.
For more information, please contact us at EliteBenefits.net or call 708-535-3006.
Thursday Feb 22, 2024
Do Not Be Lazy, Just Do Your Job | Hospital Revenue By Source
Thursday Feb 22, 2024
Thursday Feb 22, 2024
Nobody cares... Just do your job. The world we work in has become mediocre at best. We become lazy and complacent in our craft. We need to do better.
Ignorance is bliss. But don't use it as an excuse.
The odds are not in our favor in this fight. Even the insurance companies and providers are gaming the system. Start taking responsibility for things and do the work.
For more information, please contact us at EliteBenefits.net or call 708-535-3006.
Thursday Feb 15, 2024
Be the Outlier For Your Company
Thursday Feb 15, 2024
Thursday Feb 15, 2024
Be the outlier. Most outliers in history only stepped up when they felt they had to take action. They would have said no if you asked them before that situation happened. Leaders are stepping up every day to make positive changes. This occurs in war, sports, and business.
We took a trip down history when outliers in the health insurance world stepped up to make things better for all. Industry outliers today are trying to create a movement because they see the future as better outcomes while saving your company money. You should be the outlier for your company and make the changes now.
For more information, please contact us at EliteBenefits.net or call 708-535-3006.
Thursday Jan 25, 2024
You Shoot With Your Bad Eye | Employer Responsibilities Coming | Tips for 2024
Thursday Jan 25, 2024
Thursday Jan 25, 2024
Most employers and CFOs are shooting with a bad eye. They keep missing their targets. Change your tools to work with your good eye.
Healthcare customer service is rated the worst. Big names don't change anything. Why? Check this out. There is no return on their investment, but they will still make money—a lot of it. No accountability up and down the chain. It's explained here in this podcast.
Listen until the end with some ideas for 2024 if you are under 50 employees.
For more information, please contact us at EliteBenefits.net or call 708-535-3006.
Wednesday Jan 17, 2024
Profit First with Rachel Siegel | Building with Purpose and Profit
Wednesday Jan 17, 2024
Wednesday Jan 17, 2024
Running a business can be challenging, especially to turn a profit. Think for a moment that you pay back all your debt, have cash in the bank, and can take profits and do whatever you want with the money.
Rachel Siegel from Go Figure Accounting joins us with ideas about building higher profits than you imagined possible. Listen in as Rachel shares some of the frameworks needed to achieve higher profits.
Rachel recently released her new book "Profit First for Optometrists" which is available on Amazon.com.
Rachel Siegel and Go Figure Accounting can be found at gofigureaccounting.net.
For more information, please contact us at EliteBenefits.net or call 708-535-3006.
Thursday Jan 04, 2024
Get Paid For Time Invested Your Benefits Renewal
Thursday Jan 04, 2024
Thursday Jan 04, 2024
Most owners, CFOs, and HROs don’t want to invest the time in a benefits renewal to save money. They demand it; they think they control it, but they have no leverage.
What if you were paid $16,000 per hour to invest time in your benefits renewal? That’s more than anyone is paid, especially those responsible for the company benefits program and the company's financial well-being.
If the ROI on the time invested exceeded 5 to 1, maybe 10 to 1, would you give it the time it needs to start reversing the trend of the benefit spending of the company?
Go invest the time!
For more information, please contact us at EliteBenefits.net or call 708-535-3006.
Thursday Dec 07, 2023
Hospitals Depend On Employer Sponsored Health Plans | Cost Analysis
Thursday Dec 07, 2023
Thursday Dec 07, 2023
Hospitals do not depend on government-funded health plans. Employers are the driving force due to health plans overpaying for healthcare. Nearly double!
At the same time, employees pay 20% more for healthcare out of the paycheck, meaning they take less home.
Listen in as we dive into cost analysis, which shows that only 26% of CFOs look for new ways to control costs. Three-quarters of CFOs should be fired for looking at costs the status quo way... Hopefully, they will listen to this podcast before they realize they have a fiduciary responsibility; otherwise, they will be penalized.
For more information, please contact us at EliteBenefits.net or call 708-535-3006.
Thursday Nov 09, 2023
Where Is Advertising Today? | The Mistakes Businesses Make Today with Advertising
Thursday Nov 09, 2023
Thursday Nov 09, 2023
Businesses make mistakes when it comes to advertising. They miss the opportunity to connect with their potential buyers. Join Butch with an interview with Donny Byrant Jr., Financial Copywriter and Copy Consultant, where we talk about taking your business to the next level in gaining attention from potential prospects.
You can find Donnie Bryant Jr. on LinkedIn, or visit Donnie-Bryant.com
For more information, please contact us at EliteBenefits.net 708-535-3006
Thursday Nov 02, 2023
The Transparency Movement: Interview with Lester J. Morales
Thursday Nov 02, 2023
Thursday Nov 02, 2023
Are you willing to go through the much-needed work to have better outcomes? Lester J. Morales from Next Impact joined us to discuss the Transparency Movement. Employers all over the country have been viewing the benefits the same since the beginning of time. It is time advisors need to do a better job. The current model doesn't allow for transparency. Now is the time to start asking the harder questions. You don't want to miss this podcast.
To learn more, reach out to Lester J. Morales on LinkedIn, or visit NextImpactLLC.com
For more information, please contact us at EliteBenefits.net 708-535-3006
Friday Oct 27, 2023
Have Purpose | The Network You Keep | Get Funky Socks
Friday Oct 27, 2023
Friday Oct 27, 2023
Dan Edison joins us on the mic to share his hockey journey, the connections, and his purpose for funky socks! Hockey is a unique sport. You have instant connections that make friends for life.
Dan shares more than just hockey; he shares passion with purpose. The passion for the sport, the kids of the youth hockey community, and the Chicago Diabetes Project.
Dan gears up for the Chicago Marathon 2023 to raise money for the Chicago Diabetes Project. Join him in a round of golf at the ToeDrag Apparel golf outing event to have fun, make connections, and give back for a cure for Type 1 diabetes.To connect with Dan Edison, visit him on LinkedIn.
For more information on ToeDrag Apparel, their Shinny Skins, Celly Shirts, and the golf outing, please visit https://www.toedragapparel.com/.
Give for a cure for Type 1 diabetes with the Chicago Diabetes Project. https://www.chicagodiabetesproject.org/
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For more information, please contact us at EliteBenefits.net 708-535-3006

About the Host: Butch Zemar
Butch Zemar is the go-to expert for helping small and midsize businesses make sense of health insurance—and save money doing it. With over 15 years of experience, he’s known for being strategic, innovative, and genuinely committed to helping businesses get the best bang for their benefits buck.
Butch wears many hats: podcast host who’s passionate about paying it forward to business owners, industry expert, writer, and speaker who keeps things real and practical. He’s earned awards and recognition but prefers to let his work speak for itself.
For more information, please visit elitebenefits.net or call: 888-535-3006.









